The Abu Garcia Ambassadeur isn't just a fishing reel. It's a product of Swedish precision engineering that changed baitcasting forever. The company began in 1921 in Sweden, as AB Urfabriken (ABU), manufacturing

There's a new reel on the deck! The Avet LX 6/3 MC Raptor Series Reels feature the MC (magnetic) cast control which allows for control of spool speed for more manageable casts in varying conditions. The Magic Cast patent pending design also provides a tight firm line and prevents from backlash. LX6/3 Magic Cast Two Speed offers the best of both worlds. High speed for fishing lures and clearing bait, when needed, low speed provides the power to turn big fish. Avet LX Reels are 100% precision machined aircraft 6061-T6 aluminum True-One piece frame. 6 (all) stainless steel ball bearings, stainless steel fasteners, springs, clips. The longest free spinning spool at every drag settings. Stronger lighter design with larger line capacity in its class. All new revolutionary, extremely stable AveDrag drag washer with smooth control at all conditions (wet, dry, cold, and hot). Includes rod mount clamp.

Experience better-than-ever Abu Garcia engineering for MAXimum performance with the Abu Garcia Max SX baitcast combo. 24-ton graphite for a lightweight balanced feel with EVA split grip design. Paired with Abu Garcia Max SX casting reels, featuring a new a-sym frame design along and upgraded carbon drag systems. An aluminum 90mm bent handle is furnished with co-molded soft touch knobs to provide a comfortable grip and buttery smooth retrieve.

Crafted with a diecast aluminum frame, the all-new X-Series Bait Cast Reel ensures maximum rigidity and performance on the water. Its C-40X carbon injected side plates not only reduce weight but also enhance the reel's overall strength, resulting in a lightweight 5.6-ounce reel design that doesn't compromise on durability. Equipped with an aluminum main and brass pinion gear, the X-Series delivers tournament-grade performance, and a tournament feel, providing anglers with the confidence to tackle any fishing challenge with ease. The Carbonite drag system boasts an impressive 24-lbs maximum drag output and features a micro-click drag star and spool tension knob for precise stopping power. Featuring a machined aluminum, ported spool for reduced weight and enhanced casting performance, the X-Series bait cast reel offers precision and control like never before. The Quick-Set anti-reverse roller bearing provides instant hooksets and eliminates back play, giving anglers the edge in landing their next personal best. Designed with versatility in mind, the X-Series bait cast reel is equipped with a Velocity Control System with 18 adjustable positions and allows anglers to fine-tune their casting for optimal performance. The hinged palm side plate provides easy access to Velocity Cast control, while the adjustable line management system ensures precise line control in any fishing scenario. Available in a 100 size in both left- and right-hand retrieve, the X-Series Bait Cast Reel features 7.3:1 and high-speed 8.1:1 gear ratios, offering versatility and performance for anglers.